Junior Copywriter, Ecommerce

  • Michael Kors
  • Toronto, ON, Canada
  • 11 Jun, 2021
Full time Marketing

Job Description

What You’ll Do: Write and edit product copy and style tips, as well as implement edits and feedback. Become familiar with and utilize the brand’s different voices and tones across all lines within Michael Kors (Collection, MMK, Mens, Outlet). Inject seasonal inspiration into copy; research trends so copy reflects marketplace and cultural relevance. Track all product copy throughout the editing process. Note any missing styles, late adds, and revisions. Work closely with relevant teams — ecommerce, merchants, buyers — to ensure deadlines are being met. Write and filter all special product copy requests from other departments (hangtags for Design, store-exclusive product, special collections, PR projects, etc. — all related to product), and act as creative team expert on product. Maintain and organize information about collection/products received from early pre–fashion show inspiration through various touchpoints with designers, merchandising and marketing. Review website for errors after each site refresh and make necessary updates. Serve as a point-person for product copy and help disseminate product descriptions/style information across the business, working with merchandising, PR, buying, retail training and other teams that leverage product copy. Develop strong working relationship with merchants, designers, stylists and marketing to ensure copy points are on message, including product detail info. Edit and fact-check celebrity press releases for PR. You’ll Need to Have: 1-2 years fashion copywriting or editorial writing experience; specific experience writing product copy a plus Ability to write using different brand tones for different product lines In-depth knowledge and passion for fashion trends across women’s, men’s, luxury and Outlet markets Highly organized with an ability to manage multiple projects and readjust priorities in order to meet deadlines Ability to identify solutions and resolve issues Team player excited to partner with colleagues across creative team Ability to work under deadline pressure and be agile to changing business needs Ability to work on Mac and use Microsoft Word, Excel, PowerPoint, etc. Excellent proofreading skills and attention to detail MK Perks: Generous Holiday Schedule and Vacation Days Internal mobility across Capri Brands (Michael Kors, Jimmy Choo, Versace) Cross-brand Discount Exclusive Employee Sales Fav 5 Cards (MK Discount for friends and family) 401k Match Paid Parental Leave Thrive Wellness Program (seasonal in-office massages and more!) Commuter Benefits Gym Discounts At Capri, we are all responsible for creating a diverse and inclusive workplace. We try to inspire change and growth within each other and believe success is a result that comes from our differences. Capri is proud to be an equal opportunity employer committed to inclusivity regardless of age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. M/D/F/V

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